Branding & Marketing
In a world where we are bombarded by imagery, it's more important than ever to make sure that you have a sound brand & marketing message.
When most people first think of starting their business, they think of logos, business cards and brochures; all the while skipping the most important step of the branding process - getting to know your business from the consumer's perspective.
At Katie Williams Design Co., we love working with solopreneurs, small & medium sized businesses, to develop effective branding and marketing strategies that will represent you accurately, and target those you want to work with. Our portfolio of services lend to creating or revitalizing a brand by identifying & articulating core values and target audiences. We then create innovative ways to express those values by drawing on a multitude of styles and influences.
A SOLID AND CONSISTENT BRAND IS A COMPANY’S MOST VALUABLE ASSET, AND CAN PROVIDE A HIGH RETURN ON INVESTMENT WHEN DONE CORRECTLY.
The secret to our success lies within our unique ability to combine our artistic talent with our business insight. Our initial discovery process is very detailed & thorough, in which we use our skills to conceptualize and create graphically designed creative solutions that will best serve our valued clients.
BRANDING FOR YOUR BUSINESS:
Branding is one of the most important investments you will make in your business. It is the way your customers get to know and recognize you. It's your first impression. And, when executed properly, is one of your most invaluable business assets.
We use a system of tools to develop and design the identity that will become the "face" of your business. These tools include typography, colours, shapes & lines, company information (ie: core values, name, philosophies), and market research.
It's important to understand that a nice logo and attractive brochures are not the same as a properly developed brand. Many designers can create inexpensive, nice-looking designs, but your business deserves more that. As your branding specialist, we will help you take your image, and shape it into a brand that truly reflects who you are, with consistency across all platforms of your business.
- Brand Development
- Logo Design
- Business Card Design
- Marketing Materials (brochures, postcards, etc.)
- Website Design
- Re-branding for Existing Businesses
- Marketing Consultations
- Brand & Marketing Coaching
- Business Training & Courses
SAMPLES OF OUR HAPPY CLIENTS (client profiles coming soon!):
What sets us apart? We are more than graphic design. We care about your total success, and create a personalized experience for ALL of our clients, to ensure that you get the individualized attention that you and your business deserve.
If you'd like more information, please send us a message using the following form, and we will be in touch shortly!